Unlocking the Power of Neuroaesthetic Design with Novel Grey
18.12.24
Unlocking the Power of Neuroaesthetic Design with Novel Grey
In the world of interior design, neuroaesthetics is transforming how we think about spaces. By combining science and design, this approach ensures interiors not only look great but also improve well-being, mood, and focus. Neuroaesthetic design goes beyond traditional aesthetics, creating environments that engage the senses and support mental health.
What is Neuroaesthetic Design?
Neuroaesthetic design blends neuroscience and design, using elements like color, texture, light, and shape to influence how we feel. For instance, warm lighting can evoke calmness, while natural materials like wood or stone can connect us to nature, reducing stress. This type of design is about crafting spaces that actively support physical and emotional health.
Have you ever wondered why some spaces make you feel calm and happy, while others feel stressful or overwhelming? It’s not just about taste—it’s science. When your brain sees sharp corners and jagged edges, it interprets them as potential danger, releasing stress hormones like cortisol and adrenaline. But when you're surrounded by soft curves, gentle patterns, and soothing colors, your brain shifts gears. It releases oxytocin—the "love hormone"—which makes you feel safe and relaxed. Ever find yourself mesmerized by sunlight filtering through trees or ripples dancing across water? These are “soft fascinations,” nature’s way of keeping your attention while soothing your mind. They trigger dopamine, a feel-good chemical, leaving you feeling refreshed and inspired.
By understanding how design influences emotions, we can create spaces that truly support well-being. Whether it’s a cozy living room, an energizing workspace, or a relaxing spa, using neuroaesthetic principles can transform how people feel and interact with a space. It’s not just functional—it’s transformative. Want a happier, healthier environment? Start by thinking about the shapes, colors, and even the textures around you.
Why Novel Grey is Key for Neuroaesthetic Interiors
Imagine a design collection that doesn’t just look stunning but also makes you feel calm, curious, and utterly at ease. That’s exactly what Chapter 2 by Novel Grey delivers. Inspired by nature, these tiles are a perfect blend of art and science, designed to enhance well-being and elevate any space.
With their soft, organic shapes and muted tones, Novel Grey tiles create a serene atmosphere in any room. The play of light and shadow on their textured surfaces adds a dynamic, almost meditative quality that helps to soothe the mind. Even their acoustic properties are carefully considered, reducing harsh sounds and creating a peaceful environment.
Novel Grey’s designs are more than just visual—they’re tactile too. When you touch these tiles, you’ll be surprised by their warmth and texture, inviting a deeper connection to the material. Their unique shapes allow for endless patterns, encouraging the eye to explore and discover new forms and lines. This sense of discovery triggers a cascade of feel-good hormones like dopamine, serotonin, and oxytocin, making the experience not just enjoyable but deeply satisfying.
For interior designers, architects, and stylists, using Novel Grey designs is a way to stay ahead of the curve. By incorporating neuroaesthetic and biophilic elements, you can craft spaces that aren’t just beautiful—they’re life-enhancing. It’s more than a trend—it’s the future of design.
For inspiration, explore Chapter 2.
The Role of Biophilic Design
A close relative of neuroaesthetics, biophilic design emphasizes the human connection to nature. It is all about the application of principles and patterns from nature that enhance well-being. This can include, for example, the way a garden is designed to improve the airflow within a building. And by incorporating natural elements like greenery, organic forms, and sunlight, it creates environments where people feel at ease. In one of the easiest examples, studies have shown that hospital rooms with views of trees help patients recover faster, and offices with plants boost productivity and creativity.
Together, biophilic design and neuroaesthetic principles create a powerful synergy, blending the beauty and calming influence of nature with the scientific understanding of how environments affect our brains. By drawing on these complementary approaches, interior designers are not just creating a space—they’re crafting an experience.